Once democracy becomes the object of propa­ganda, it also becomes totalitarian

 

 

What is this democracy that no longer includes minorities and opposition? As long as democracy is merely the interplay of parties, there can be opposition; but when we hear of a massive democracy, with grandiose ceremonies in which the people participate at the prompting of the State, that signifies, first of all, a confusion between the government and the State, and indicates further that anyone who does not participate is not merely in opposition, but excludes himself from the national com­munity expressing itself in this participation. It is a truly ex­traordinary transformation of the democratic structure, because there can no longer be any respect for the minority opposition to the State—an opposition that, lacking the means of propaganda —or at least any means that can compete with those of the State— can no longer make its voice heard.

The minority is heard even less because the effects of the myth, inflated by propaganda, are always the same and always antidemocratic. Anyone who participates in such a socio-political body and is imbued with the truth of the myth, necessarily be­comes sectarian. Repeated so many times, being driven in so many different forms into the propagandee’s subconscious, this truth, transmitted by propaganda, becomes for every participant an absolute truth, which cannot be discussed without lies and distortion. Democratic peoples are not exempt from what is vaguely called “psychoses.” But such propaganda, if it is effective, predisposes people to—or even causes—these psychoses.  

If the people do not believe in the myth, it cannot serve to com­bat totalitarian propaganda; but if the people do believe in it, they are victims of these myths, which, though democratic on the surface, have all the traits of all other myths, particularly the impossibility, in the eyes of believers, of being questioned. But this tends to eliminate all opposing truth, which is immediately called “error.” Once democracy becomes the object of propa­ganda, it also becomes as totalitarian, authoritarian, and exclusive as dictatorship.
 

Jacques Ellul, Propaganda (pp. 248-9)